Our Story

At Kitue, we are passionate about bringing the best Korean beauty products to the international market. Our journey began when we were captivated by the beauty and fashion that showcased in K-Pop videos and variety shows. They not only entertained us but also introduced us to a world of exciting beauty products from South Korea.

One of the key factors that drew our attention to the Korean beauty products was their affordability compared to similar products from the west. We were intrigued to discover that Korean brands could offer high-quality products at more reasonable prices. This discovery motivated us to explore the beauty secrets of Korean culture and share them with the rest of the world.

During our travels, we had the opportunity to visit South Korea and experience firsthand the beauty and skincare rituals that are unique to the country. One aspect that struck us was the abundance of brands that were not available in our local markets. After coming back home, we missed these brands and longed for the opportunity to introduce them to our friends and family.

This desire to introduce high-quality Korean beauty products to a wider audience is what inspired us to start this business. We wanted to bring brands that were not readily available outside of Korea to the rest of the world, giving individuals the opportunity to experience the transformative effects of Korean beauty.

At Kitue, we carefully select and curate brands that are known for their exceptional performance and quality. We believe in providing our customers with products that are not only effective but also affordable. Our mission is to bridge the gap between Korean beauty products and international markets, allowing individuals worldwide to experience the amazing results these brands have to offer.

Whether you're a fan of K-Pop, an avid viewer of Korean variety shows, or simply curious about the hidden gems of Korean beauty, we invite you to explore our collection. We believe that everyone deserves to look and feel their best, and we believe that Korean beauty products can help you achieve that.

Thank you for joining us on this journey. We look forward to sharing the beauty of Korean beauty products with you and helping you discover the transformative power of Korean skincare and makeup.

Yours Sincerely,